ME Bank Careers Festival

Event branding

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Client: ME Bank
Industry: Finance

For this brief, I wanted to move away from the traditional corporate approach that had been used in previous years and create an internal careers festival that would truly engage and resonate with staff. I developed the theme "Hungry for More?" and paired it with vibrant fruit imagery to symbolize growth and opportunity. The playful taglines and bold colors immediately stood out in the office. Invitations were designed as fruit slices and hand-delivered to desks, accompanied by complimentary fruit for everyone.

The theme continued into the event space, where I organised the transformation of the space with a garden-inspired design, complete with greenery and a juice bar. Fun elements such as 3D fruit shapes, photo wall props and signange enhanced the space further. This fresh, interactive touch not only created an inviting vibe but also drew in more attendees. The relaxed, celebratory atmosphere made the festival feel less like a typical corporate event and more like a fun celebration of career development. The result was a highly successful event, with a notable increase in attendance compared to previous years.